Prina Bagia — Product Designer | UX & UI for SaaS & enterprise platforms

About

Hi, I'm Prina.

I'm a product and UX/UI designer with over five years of experience designing complex enterprise applications across healthcare, insurance, and internal operations. I specialize in turning operational complexity into clean, intuitive products that real people genuinely enjoy using.

I've led design on large-scale SaaS platforms — building design systems from scratch, mapping end-to-end user flows, and collaborating directly with product teams, engineers, and stakeholders to bring ambitious products to life. Whether it's a claims intake workflow, an adjuster dashboard, or an AI-powered search experience, I bring the same approach: research-driven, systems-minded, and always focused on the user.

I partner with companies on product design — as a consultant on focused engagements, or as a full-time member of a team building something ambitious.

Prina Bagia

Product Designer · UX / UI

Selected work

Case studies in complex software.

A selection of enterprise platforms I've designed end to end. Each case study walks through the problem, the process, and the product.

UX / UI · Insurance

First Chicago Insurance Company

Lead UX/UI Designer — modernizing claims, from loss to payout

Reimagining the end-to-end claims experience — First Notice of Loss through investigation and the post-claim file — turning a dense, legacy workflow into a clear, guided process for adjusters.

Read case study →

Product Design · Healthcare

Blue Cross Blue Shield

Product Designer & UX/UI Designer — claims modernization

Designing a modernized claims experience for a major healthcare insurer — simplifying multi-step workflows and bringing consistency across a complex, high-stakes platform.

Case study — coming soon

UX / UI · AI Technology

FOXO Technologies

UX/UI Designer — epigenetic technology, brought to life

Designing a responsive web experience for a company bringing epigenetic science and artificial intelligence together — making advanced technology approachable and usable.

Case study — coming soon

See additional projects →

How I work

Research-driven, systems-minded.

Every project is different, but the way I think through the work stays consistent.

Research & Discovery

Understanding users, workflows, and business requirements through interviews, audits, and analysis.

Synthesis & Architecture

Turning findings into user flows, information architecture, and a clear structure for the product.

Design & Systems

Wireframes, high-fidelity interfaces, and design systems built to scale across the product.

Prototyping & Testing

Validating the design against real use — refining until it's clear, consistent, and ready.

Collaboration

Working closely with product, engineering, and stakeholders so the vision survives into the build.

Handoff & Delivery

Developer-ready specs and documentation, so nothing is lost between design and shipped product.

What I do

Capabilities across the full product.

End-to-End Product Design

Owning the full experience — from first research through to a developer-ready handoff.

UX Research & Strategy

Interviews, audits, business analysis, and synthesis that ground design in real needs.

UI Design & Design Systems

High-fidelity interfaces, component libraries, and style guides built to scale.

Workflows & Prototyping

User flows, information architecture, and interactive prototypes for complex, multi-role software.

AI-Integrated Features

Designing usable, approachable interfaces for AI-powered tools and search experiences.

Collaboration & Handoff

Partnering with engineers and stakeholders, with clear specs and documentation.

Get in touch

Let's build something worth using.

I'm open to product design projects and full-time opportunities alike. If you're working on something complex and care how it feels to use — I'd love to hear about it.

Email me →

prinabagia@gmail.com · Los Angeles, California
LinkedIn · Instagram